Corporate Outplacement and Career Transition Information
Showing posts with label Twitter. Show all posts
Showing posts with label Twitter. Show all posts

Tuesday, January 12, 2010

Magntize - a fresh addition to the old resume game

Resume Templates

Resume Help with a Creative Twist


Jan 12, 2010 Karen Masullo

Many web resume and portfolio companies can help job seekers look professional, but one wants to make them look beautiful as well.

Job seekers look for interesting ways to stand out to potential employers, and interactive resumes and web portfolios are a great way to maintain a living, current work archive that is easily accessible.
A new player in this space is...Read the rest of this article at Suite101: Resume Templates: Resume Help with a Creative Twist

Sunday, January 10, 2010

Tips for Job Seekers - A Job Search Social Media to-do List

Just published a new article at Suite101: Tips for Job Seekers: A Job Search Social Media to-do List 

 "It's a new year, and for those currently in career transition, these Social Media action items may help start or re-energize the job search."  Read more at Suite101: Tips for Job Seekers: A Job Search Social Media to-do List by Karen Masullo
Also read a GREAT article from Alison's Job Searching Blog By Alison Doyle, About.com Guide to Job Searching on Paying for Job Listings
"Regardless of what you read, it's important to be aware that job seekers don't have to pay to access listings from employer web sites...more)

Thursday, July 23, 2009

ScamWays - Keep Your Money in Your Pocket

While in Atlanta on business this week, I mused with Bill Frech and Steve Jandrell of CandidAdvisors (candidadvisors.com - disclosure - I am also a member of their consulting team), that I had seen a repetitive bit of SPAM on Twitter announcing "Make $180 a day the easy way! I can show you how!" and how tired and frustrated I was that these leeches continue to prey on the recently downsized.

The too sad truth is that many recently downsized, severanced, gotta' roll my 401k over transitioned employees in this very tight job market are perfect targets for thieves, scammers and the pitiful, dishonest, manipulative bottom-feeders of the Web/Franchise/Affiliate/Whatever Marketing world.

Am I being harsh on these Marketers? Yes, yes I am, and I make no apologies.

I have run two businesses folks, and it's a wonderful thing to create a vision, a quality standard, a deliverable, and a customer base that trusts you. It takes work, focus, and a whole bunch of other stuff, but what it does not take is giving a stranger $x dollars to show you how they made millions with some passive Twitter/Facebo
ok/Pyramid party.

The likelihood of your retiring on your yacht as a result of your $x dollar investment is e
qual to that emailing Dr/Barrister/Representative from Nairobi/Nigeria/Wherever who wants to send you $4.6 million from a long lost relative if only you'll pay the handling fees out of the initial (bad) check they send you. It ain't gonna' happen.

Please understand as well, that many of these folks who look so nice, have such nice bios, have pictures of their kids as their Twitter Avatars are robots - automated feeds owned by one person with many, many "spoof" accounts made up to fit your fantasy - your demographic profile - of what a trusted person looks and sounds like.

If I can tell you one thing, it is Please invest your time in your job search in investing in YOURSELF.

At the end of this month at his annual appreciation dinner, my pal Paul Zaio is having a speaker from the FBI present a talk on security and scams. Here's a bit from the FBI's website on this subject - specifically for Job-Seekers:

Here are a few of the most common work-at-home scams.

  • Advance-fee: Starting a home-based business is easy! Just invest a few hundred dollars in inventory, set-up, and training materials, they say. Of course, if and when the materials do come, they are totally worthless…and you’re stuck with the bill.
  • Counterfeit check-facilitated "mystery shopper:" You’re sent a hefty check and asked to deposit it into your bank account, then withdraw funds to shop and check out the service of local stores and wire transfer companies. You keep a small amount of the money for your “work,” but then, as instructed, mail or wire the rest to your “employer.” Sound good? One problem: the initial check was phony, and by the time your bank notifies you, your money is long gone and you’re on the hook for the counterfeit check.
  • Pyramid schemes: You’re hired as a “distributor” and shell out big bucks for promotional materials and product inventories with little value (like get-rich quick pamphlets). You’re promised money for recruiting more distributors, so you talk friends and family into participating. The scheme grows exponentially but then falls apart—the only ones who make a profit are the criminals who started it.
  • Unknowing involvement in criminal activity: Criminals—often located overseas—sometimes use unwitting victims to advance their operations, steal and launder money, and maintain anonymity. For example, they may “hire" you as a U.S.-based agent to receive and re-ship checks, merchandise, and solicitations to other potential victims…without you realizing it’s all a ruse that leaves no trail back to the crooks.

What can you do to avoid being scammed? We recommend you practice safe surfing by taking the following steps:

  • THINK TWICE about telling all on your online résumé. Do you really need to provide detailed personal information? Consider posting your résumé more anonymously…with an e-mail address as your primary contact point.
  • NEVER provide a potential employer with your bank account or credit card information, a scan of your driver’s license or other ID, or a detailed physical description of yourself. That’s just asking for trouble.
  • NEVER pay upfront for any job opportunity (they’re supposed to be paying you!) and never forward, transfer, or wire money to a prospective employer.
  • BE WARY of job listings with misspellings, grammatical mistakes, and terms such as “money transfers,” “wiring funds,” “package-forwarding,” and “import/export specialist.” Those are big clues that something is amiss.
Resources:

Illinois Secretary of State - Get Rich Quick Employment Scams

FBI: Cybertheft Division

Lookstogoodtobetrue.com

Wednesday, July 8, 2009

United Breaks Guitars: The Power of Social Media


Watch the Video and then read the full story Here



Tuesday, April 21, 2009

Using Social Media Webinar - Success

I was thrilled to partner with VisualCV to conduct a webinar on Using Social Media in Job Search, and April’s webinar was exceptionally well-received. Here are some comments and a link to the presentation:

"...wanted to tell you how EXCELLENT I thought the webinar was yesterday. It was my first one and SO valuable. I was and am thrilled over the amount of valuable information. I wrote pages full of notes."

"After viewing the CV all I can say is WOW! What a difference a VisualCV can make.

This technology makes a paper resume obsolete. I have seenmany resumes in my past when I had to do recruiting and this type of resume would clearly give a candidate who uses this a serious advantage. Again, Thank You for your help and VisualCV has a new fan."

"I took your webinar last Tuesday and thoroughly enjoyed it. I cannot begin to tell you how much I learned, especially about Visual CV and Twitter. I am going through a career transition and so these tools are very important to me in my job search. Thank you for the presentation last Tuesday."

"Just had a chance to listen to VisualCV webinar. Outstanding info thanks for sharing!"

"You were absolutely wonderful! I really enjoyed it and I'm working on my VisualCV right now! "

"I just wanted to take another minute and thank you for the help you gave me. Not many people in your position would reach out to a college student the way you did. This may be something you do regularly, but I'm not used to it so it's refreshing to see the professionals of today doing what they can to groom the professionals of tomorrow....Once again, thank you for everything, I promise to pay it forward."

"Thanks to Pierce (from VisualCV) for hosting and Karen Masullo for delivering an insightful webinar with VisualCV earlier today "

"I just finished listening to an awesome presentation by Karen Masullo and I'm working on my SEO, VisualCV and Twitter."

"The session was best hour I've spend in a long, long time. Pure 100% value."

VIEW WEBINAR HERE

Monday, April 6, 2009

Another Reason to love VisualCV

I'm tellin' ya folks, this is the right tool at the right time:

Tuesday, March 3, 2009

Let's NOT Give 'Em Somethin' to Talk About

"In the age of transparency, the layoff will be blogged." Quote from: NY Times, November 4, 2008

Recently while reviewing company name mentions on Twitter, I came across a website, Telonu, specifically for employees to voice their reactions regarding how their layoff was handled.

This on the tail of a tale related by Pulitzer Prize winning Photo Journalist Jim MacMillan (formerly of the Philadelphia Daily News and Associated Press among others). Jim was describing a group of messages he was reading on Twitter, happening as the senders were in a newsroom meeting regarding re-organization plans at the Philadelphia Daily News. Read Jim's story here: (uncensored tweets).

To modify the opening quote then: "The layoff will be Twittered."

There's nothing new in protecting a Company's image during restructuring - we've always cautioned and assisted our corporate clients to monitor emails, messages, subsequent "hate" domains and their brand carefully during a restructuring - but Telonu, driven by the power of Twitter, was quickly gaining legs.

The site, Telonu's tag line? "Rave, Rant, Rate™ your Workplace, the People there and lots of other stuff... Anonymously. Tell-on-you, get it?"

There are positive comments, there are some resources, but the below is not unusual (I have hidden the company name):


This also from their site, and while they list a variety of "uses" for the site, #1 is troubling to me:


"On Telonu you can:
Praise or bury your company or school
Add and prop up companies, schools and people for other Telonu members' comments and opinions
Follow anything or anyone in real time
Mingle with old friends and make new ones
Use the Ask section to quiz the Telonu community about anything"

In the past, these types of sites generally died out as the great community that is the web SEO'd them to the back-burner of over-cooked, under-updated sites. Twitter however, keeps the rant fresh. Twitter has become an important SEO and marketing message tool, and these types of sites don't fade away as quickly as before.

So, when you work with an Outplacement provider (you ARE using us, right?), make sure you are providing your departing workforce with transition programs commensurate to their experience and length of tenure, are treating them with dignity and respect, and are kept alerted to trends regarding the mention of your company's name and Brand - both positive and negative - quickly.

What's that you say? Your Outplacement provider doesn't do that? We do.
























Call us and we'll tell you how.
Toll-Free: 866-214-5445

Read Part II


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Monday, February 16, 2009

Avoiding Star Trek Walk-on Guest Syndrome (aka The "Petersen" Syndrome), when Working with Recruiters

Avoiding Star Trek Walk-on Guest Syndrome (aka The "Petersen" Syndrome), when Working with Recruiters

You remember it: whenever Captain Kirk or Jean-Luc Picard took an unknown crew member on the Away Team, that person died pretty soon after stepping foot out of the transporter. I don’t recall anyone ever saying “Gee, it’s too bad Petersen just got eaten by that Rock Monster” either.

He served his purpose to heighten suspense, got his SAG card, and he was outta’ there.

Sometimes, not all but sometimes, working with a contingent recruiter may be much the same, with you sadly, playing the all too short-lived role of Petersen.

Before every recruiter on the web writes me mad-mail, let me preface by saying I have been a recruiter in the Permanent Placement Industry (also in the Temporary Placement industry, but that’s a story for another day). I am now in the Outplacement business. Different thing but there are similarities.

Let’s go to Wikipedia for the definitions:

Executive search (informally headhunting) is the process of recruiting individuals to fill executive positions in organizations. Executive search may be performed by an organization's board of directors, by executives in the organization, or by an outside executive search organization.

The executive search profession has two distinct fields, retained executive search and contingency search. Retained search firms are paid a retainer fee regardless of whether a successful placement is made. Contingency firms are paid only if a candidate is found, and generally, the candidate must stay in the position for X weeks or months for payment to be made and the contract fulfilled.


OUTplacement is a term used to describe the efforts made by a Company Fee-paid downsizing firm to help the redundant employees through the career transition process, and help them re-orientate to the job market. An Outplacement firm may refer a candidate to retained executive search or contingency search firm to assist in the transition process.


In the current employment market, there is a glut of talent in the available pool – a buyer’s market as it were, at a time when there’s not a lot of buying going on. If you’re searching for a new position, there’s a huge, talented competition pool out there with you.

For a Contingency Executive Search professional, it is critical that they respond quickly to an organization’s request for a specific talent-set in a potential employee. The Executive Search Professional may have 3 or 4 candidates basically suited to fill the open position; however, one of those is the favorite, the perfect fit. The search professional must send a handful of people to the interviewing company to give them options, but they may be selling one specific candidate a bit more aggressively than the others.

In other words, one of those candidates is Spock. The others are Petersen 1, Petersen 2, and so on.

It’s up to you, the Job Seeker, to figure out which you are, and to effectively manage the process in partnership with the search professional, not at the bidding of.


A great search professional is your partner in this process. They can be an invaluable asset. A really great one will work with you throughout your career if you have demonstrated in-turn that you are a prepared, articulate, employable professional.

An Executive client of ours recently mentioned to me, that a third-party recruiter he was working with kept sending him to interviews that didn’t seem to fit for him. I asked him why he kept accepting interviews from this particular Placement representative. He said “Well, I don’t want to make them angry, so I figure I’d better go.”

You can’t have that folks. This is not a time to be wasting time.

Shop around, network, talk to others in your field that have a relationship with a Search Professional or firm and request an introduction. Be very prepared for the subsequent telephone or face-to-face interview.

Find a search professional that thinks you’re Spock. Anything else would be illogical.


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Great Resource Article "10 Tips for Pinging the Recruiter" by Tony Reynes of Tesar-Reynes

Sunday, January 25, 2009

No Buts About It

Eliminate the word "but" from your vocabulary for 24 hours. Stop back here and let me know what you observe.

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